Moorpark College Graphic Design

A step by step guide to scanning.

Assignment: You will scan three different pieces at 100%–line art, continuous tone, and a 3-dimensional object. Use the same image, scanning each at four different resolutions–36ppi, 72ppi, 150ppi and 300ppi. You will end up with a total of 12 scans. Note the following information on each file and printout:

1. Mode, or color model (eg. bitmap, grayscale, RGB, CMYK)
2. Pixel dimensions
3. File size in inches
4. File size in kilobytes or megabytes
5. Resolution

Use Photoshop’s “File Info” under the file menu to record your findings as a “Caption.” The caption will not print unless you go into the Page Setup menu and make sure that “Caption” has a check mark next to it. If your image is too large, there will not be enough room for the caption to print. If this happens, you can handwrite the information on the front or back of the printout.
You should end up with 12 files and 12 printouts which should be turned in; in addition save a second copy for your archives.

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History of the Poster

The role and appearance of the poster has changed continuously over the past century to meet the changing needs of society. Although its role is less central than it was 100 years ago, the poster will evolve further as the computer and the worldwide web revolutionize the way we communicate in the 21st century.

The Poster Connection

A poster is typically a printed paper announcement that is displayed publicly and functions as a tool for the promotion of a product, an event, or a sentiment or cause through image and/or text. A poster’s principal task is to be noticed: it must attract attention and influence the passerby.

Wikipedia on Posters

Posters from 8-year old Contest

AIGA – Get Out the Vote

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Making and Breaking the Grid: A Graphic Design Layout Workshop, by Timothy Samara. Published by Rockport.

Reading, pp. 24-32.

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Making final preparations for a business card that prints properly are wholly dependent on the precise printing process that is to be used. Before final file preparations begin, it is critical to talk to the printer and find out their criteria for the files you are submitting.

The determining factors include:

• Color – how many colors in your card — black only, spot color(s), process color, process plus spot, UV or varnish. Proper color specification is critical for the job to print properly
• Press size/run style – Big presses equal big sheets of paper, and more cards print on a large sheet. A card running along with other jobs is referred to as “gang printing.” The advantage of gang printing is cheaper printing. A small press takes a smaller sheet and therefore, a different setup. Some printers will print a single card on a …other small printers print up to eight cards on an 8.5″x11″ sheet
• Bleeds – if your card bleeds, it may require different setup
• File types accepted – printer will specify accepted formats and file types

Most online printers have prolific instructions and will answer most of your questions in the FAQ section of their sites. The link included here is for Glendale’s 4Over, digital printers founded in 2001.

Today we will review the correct techniques for file preparation:

• Communicating with printers
• InDesign’s “Step and Repeat” feature
• Rulers, guides and crop marks
• Measuring and placement using the transform palette
• Creating the PDF file

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This assignment introduces the concept of the grid in page layout and design.

Students will be assigned a magazine layout and must create an exact duplicate in InDesign.

Objectives are to gain an understanding of:

1. Document Setup Dialog
2. Rulers, and translation from analog to digital
3. Ruler Guides
4. Columns and margins – specifying and changing
5. Importing text and graphics
6. Resizing graphics
7. Formatting text – character and paragraph palettes
8. Introduction to Indents and tabs
9. Basic printing

Due: Sept. 22 at the beginning of class.

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Students enrolled in section II of GRM24-Desktop Publishing/Publication Design should review the InDesign features listed here, which highlight the specific areas to be covered in this class.

Auomation and Production:

• Paragraph Styles
• Character Styles
• Object Styles
• Story Editor
• Libraries
• Layers
• Links
• Data Merge
• Scripts
• Output Preview & Preset

Colors and Printing:

• RGB, CMYK, PMS, UV, varnish
• Gradients
• Transparencies
• Layout Adjustment
• Color Settings
• Preflight
• Package

Book Features:

• Table of Contents
• Index
• Footnotes
• Impositions

Students meet individually with the instructor to arrange lecture/lab.

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Due: Sept. 25, beginning of class.

Objective: The poster is designed to “Get Out the Vote” in the upcoming 2008 Presidential Election. Poster must include images and type.

Software: Photoshop

Trim Size: 11″x17″

Color Ways: 4/0

Bleeds: Okay

More Information

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Free Massage is provided by the Thousand Oaks Massage Center on the first Friday of every month in the Student Health Center, appointment is required. Call the health center, 805-378-1413, or stop by our office located in the administration building.

A reminder that we are a no smoking campus except for parking lots. The Health Center offers FREE Nicotine Patches for those individuals serious about quitting tobacco use.

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Business Card
While the business card is part of the entire stationery system (business card, letterhead, envelope), your assignment consists of the business card only. The 9/3/08 class will discuss the design process and strategies for developing each of the elements that make up the Stationery System. The corresponding reading in Green’s books is pp. 1-45.

Due Date: Monday, 9-15-08 end of class

Objective: Design a business card and prepare files for 4-color process printing

Color Ways: 4/0, 4/1, or 4/4

Finished Size: 3.5″x2″

Required Formats:

1. Press Quality PDF – One file for each side/page of your business card
2. Press Quality PDF – 8-up business card. All sides/pages in one PDF
3. Screen Resolution PDF (or jpg) – One file for each side/page of your business card
4. Screen Resolution PDF (or jpg) – 8-up business card. All sides/pages in one PDF
5. Color proof bound into your folder with your job sheet, record of communications, and notes

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